Smita Mahajan - Director Pink Warrior Pvt Ltd.
Journey of a dynamic entrepreneur - Smita Mahajan
Let’s know about Ms. Smita Mahajan and their exceptional journey of entrepreneurship starting from “Astitwa”.
Smita : Serial
entrepreneur since 7 years and 14 years of IT experience in leading MNCs in
India.
After marriage I was left with two choices either flourishing career or my little heart – baby girl, being a mother we have no choice to compromise with wellbeing of our children, and yes I choose my daughter. This decision inspired me to create a platform for every woman. Where she can start her own business and take care of kids and family together while creating her own identity.
To make this
happen, along with three of my friends, started our first venture with the name
‘AstitWa Enterprise’ in 2018 and in 2019 registered it on ROC with the name
Pink Warriors Pvt Ltd. During this journey I realised that one of the most
crucial requirements for women entrepreneurs is to get support and education
about various confusing aisles of entrepreneurship. This kind of customised
support is not present with the available traditional solutions in the market,
everything is in bits and pieces so I decided to create a team of mentors and
bring them in one robust platform of ExtraordiNAARI
WEdyalaya.
Recognition in the society -
Smita: For me, Social
Entrepreneurship in itself is a rewarding journey. Instead of listing down
materialistic awards, changing people's life and making a never ending impact in their life is the real award that I will cherish for my life and will strive for this award for lifetime.
Establishment with Achievements -
Smita: Since the day of its establishment,
ExtraordiNAARI WEdyalaya is working at the grassroot level to help every woman
entrepreneur, identify/validate and transform her idea into a profit making
evolving enterprise and be the CEO of her own company.
Some of our work which we have done so far are:-
1. Taking online WEdyalaya sessions for personal and professional growth
2. Took 3 successful batches of Entrepreneurship Incubation Program, a flagship Incubation program to help aspiring women entrepreneurs at ideation level or at initial stage to create their evolving business model and understand the tricky routes of Entrepreneurship journey
3. We have collaborated with National and International companies to not only provide globally certified programs for our Women Entrepreneurs but also provide them multiple platforms for customer outreach.
4. We have conducted multiple Entrepreneurship Development Programs in collaboration with AIC PINNACLE Entrepreneurship Forum and Ministry of MSME in the rural and suburban cities of Maharashtra.
5. Promote and motivate enrolled women mentors to take various sessions to preserve and promote Indian Traditional values to the farthest corners of the globe.
6. WEdyalaya is working dedicatedly to bring the digital revolution in the women entrepreneurs.
7. Provide strategically designed courses to Students of junior and senior colleges to strengthen the future generation of our Nation.
Further
plans for journey ahead.
Smita: This is a very tempting question, being in the zone to envision the future and identify the solutions that our future generation may need, I have many exciting plans for WEdyalaya platform. But you have to be connected with us to know about them in detail, please keep on showering your love and support on us and help us spread the positivity of pure knowledge to everyone.
Let’s go back to her childhood!
Smita: My Childhood was a series of hard life
lessons as I lost my mother at a very tender age of 13 years. She was
struggling with serious health conditions for a very long time and that time
taught me to be the supportive eldest daughter and caring elder sister of two.
This period brought the caring motherly side of me for my two younger sisters
and inspired me to be a learner for life.
The most exciting young phase
Smita: My childhood has been a complete roller
coaster ride for me. The vision of financial independence for women, comes from
the life lessons which my mother gave me. At very early age I learned to be
responsible for my actions and take care of home, family and studies. Learned
multi-tasking too with experience.
Career and initial struggles-
Smita: I started my Career as a ‘Contract Employee’
in Kanbay (Cabgemini now) during the great recession of 2010 after graduating
from Symbiosis Institute of Computer Sciences and Research, Pune. It was the
beginning of a 14 years long and successful IT career. During this
period, I always
felt a void for creating something of my own to create a positive impact in the
society. This dream was fulfilled when I started my entrepreneurship journey
with AstitWa and now ExtraordiNAARI WEdyalaya .
Milestone phase of career :
Smita: I have enjoyed every aspect of my career till date, whether it was in IT or during Entrepreneurship. Here are few memorable achievements of my career till now are:-
1. Always have been the star performer for the team in IT, have been awarded with best performer and best team Member during my tenure in IT.
2. Trained more than 2000+ IT Professional as a Subject Matter Expert in IT
3. I am a registered mentor on various governmental platforms like MSME, NSDC and AIC Pinnacle.
4. I have achieved the recognition as the Shining light for creating a positive impact for Women Entrepreneurs on grass-root level.
5. Mentored 15 Women owned home-based businesses to a registered company with an evolving vision.
6. With the collaboration of AIC Pinnacle and MSME trained 500+ women from the rural and suburban areas of Maharashtra
7. Trained 5000+ Women under ExtraordiNAARI WEdyalaya
Major contributors in life :
Smita: I always seek positivity and inspiration
around me in my daily routine and always open to learn irrespective of the
source from where the knowledge is coming. Sharing a few names who have
inspired me in life here
My Parents - Whatever I am today
is due to the teaching of my Parents, they are my first teacher in life and I
owe all my achievements to them. Their selfless love and discipline shaped my
personality for what I have today
My Husband - My Husband is the
perfect reflection of the saying ‘We need a strong man to support a strong
woman’. His undying support in my every decision brought this saying to our
lives. Not only he supports me but also his belief in me and my vision gives me
more strength and confidence to work for it
My Daughter - My Daughter is my
biggest supporter and best critic. She inspires me to be an evolved version of
myself to set a positive example for her
My Team - As Jim Rohn said ‘You’re
the Average of The Five People You Spend the most time with’. Following the
same ideology my team is a crucial part of my life. They add value not only to
my professional but also to my personal life.
My Critics - The remarks of my
critics help me to improve myself and strengthen my vision for a better
tomorrow
Daily routine and
lifestyle :
Smita: As an entrepreneur I jumble between many hats
to keep all roles and responsibilities organised, I try to follow the footsteps
of every successful entrepreneur. I start my day at 05:30AM with physical
exercise and progress my day in a planned way to balance my work and personal
life both. Me and my family enjoy a healthy active lifestyle, with a planned
timetable to balance my personal and professional life.
Life’s ideology which I follow in my life with
everyone :-
Smita: Mindset – I feel that the
Mindset plays a crucial role in a person’s growth both in his/her personal as
well as professional life. We can progress only if we have the right mindset to
learn new skills, accept and apply them in action to achieve the desired love.
Consistency
– Even if we have the progressive mindset performing your tasks consistently
with full dedication towards your goals. Consistency is the key element to
achieve the one’s targeted goals in a determined period of time.
Hard
Work – When we have the combination of Mindset, Consistency and Hard work it
gives a winning formula for sure success to achieve the decided goals. Doing
consistent hard work with progressive mindset makes all the difference between
ordinary people and extraordinary leader.